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What is a bull market?
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Quick answer
A bull market is a period when prices of investments — usually stocks — keep rising and optimism is high. It's the opposite of a bear market, where prices fall. The names come from how each animal attacks: a bull thrusts up, a bear swipes down.
Key things to understand
- It's a sustained period of rising investment prices.
- Investor confidence and optimism are high.
- It's the opposite of a falling 'bear market'.
- Bull markets can last months or even years.
People also ask
What is a bull market?
A period of rising prices and optimism in markets, typically for stocks.
What's the difference between a bull and bear market?
A bull market sees rising prices and optimism; a bear market sees falling prices and pessimism.
Why are they called bull and bear markets?
From how the animals attack — a bull thrusts its horns upward, a bear swipes its paws downward.

